The Star Online: Nation
The Star Online: Nation |
- The Star moves to integrate media platforms
- Yam-my mooncakes a hit with customers
- New smartphone app allows the disabled to alert rescue services during emergency
| The Star moves to integrate media platforms Posted: SHAH ALAM: The Star celebrated its 42nd anniversary with the goal to integrate its print and digital platforms. Star Publications (M) Bhd acting group chief executive officer Datuk Seri Wong Chun Wai said the integration of the company's print, radio, LiTV and digital platforms was important. "The Star is at a transition point now; although The Star remains the biggest English daily, we must continue to strengthen our digital platform. "We have to change the way we work and put effort in convergence," he said at the celebration at Star Media Hub, Bukit Jelutong.  Marking the occasion: Wong (fourth from left), executive director Tan Sri Kamal Hashim (centre), print business executive vice-president Calvin Kan (fifth from right) and some of the recipients of the long serving awards cutting the cake during the 42nd anniversary celebration in Bukit Jelutong. Wong added that the way the media delivered news now was also different – it is not just about utilising the online platform but it needed to have the cutting edge to move forward. The media, he said, must always innovate or it would evaporate. Wong remembered the scepticism the company faced when it first launched the online portal but was proud to announce that despite competition from other online portals, The Star Online is still the number one news portal in Malaysia. Some of the retired key movers of The Star, whom Wong referred to as "Old Warriors" were also invited to the event. "We must not forget our roots, the past is important," he said. There was a cake-cutting ceremony to mark the occasion and employees enjoyed performances and a sumptuous spread. At the anniversary, 29 employees were given the 15-Year Long Service awards in appreciation for their services to the company. Ads and Support assistant manager Tan Chin Ai, 37, remembered how they had to cover the fax machines with cardboard every Friday before leaving work at the old office in Section 13, Petaling Jaya, in case it rained because the roof leaked. "The excitement of the job is what keeps me motivated for 15 years, I learn different things every day," she said. Assistant store keeper Mohd Kamal Mohd Mohd Jan, 40, has only good memories working in The Star. "The company provides us benefits. I feel appreciated. "I am proud to tell others that I work for The Star. I hope to work here till I retire," he said. |
| Yam-my mooncakes a hit with customers Posted: JOHOR BARU: Ten days before the Mid-Autumn Festival, a local bakery's speciality of fresh yam mooncake is already flying off the shelves. Tan Lay Kin, 53, the proprietor of Yee Siang Confectionery in Taman Sentosa here, said customers had begun asking about the mooncake which was baked with flaky, buttery dough. "Our regular customers – some from Singapore and Kuala Lumpur – always come back to our shop to look for the yam mooncakes as they are not common. We cannot compromise on the yam paste as it is the main ingredient," said Tan, who had enlisted the help of her 10 siblings and relatives to make the mooncakes during this festive period. "We have to wake up at 5am daily to prepare the ingredients and the process does not stop until midnight," she said, adding that the recipe for the mooncake, which was passed down from her parents, had remained the same for over 30 years. She said the yams, freshly bought from suppliers, were peeled, soaked and mashed into paste before being steamed and left to cool. "We make batches of dough by hand and roll the filling into them before they are baked in the store," she said, adding that the bakery could sell up to 1,000 boxes containing four of the yam mooncakes each day. Because the mooncakes were made with no preservatives, Tan said they could only last between two days and a week if kept refrigerated. The mooncakes are sold at RM38 per box and RM42 for those with a single yolk. |
| New smartphone app allows the disabled to alert rescue services during emergency Posted: PUTRAJAYA: Those with speech or hearing disorders now have access to a smartphone application that will send a message to rescue services asking for help during an emergency. SaveMe 999 is a non-voice application that operates through a smartphone with mobile connectivity. Communication and Multimedia Minister Datuk Seri Ahmad Shabery Cheek said the Government had developed the application, which was available for free download at www.SaveME.999.gov.my. "Telekom Malaysia Bhd (which helped build SaveMe 999) is now looking at a similar application for the blind," he said during the launch of the application at a hotel here yesterday. To use the application, users will be required to key in certain personal details, including name, details of the disability, next-of-kin's contact details and their OKU (orang kelainan upaya) registration number. The information will be stored for the reference of emergency rescuers, when their services are called for. To report an emergency, the user is required to click on the type of emergency being reported and may choose to upload a photo of the incident. The location of the smartphone user will be sent to the rescue service through a GPS (global positioning system) function. The user will receive an SMS (short message service) notification when the report has been successfully submitted to the 999 service. About 1.6% of the Malaysian population – or 464,967 people – is recorded in the Social Welfare Department database as having a disability. Of these, 42,909 are visual-impaired, 55,517 are hearing-impaired, 153,918 have physical disabilities, 170,809 have learning disabilities, 2,725 have speech impairments and 16,998 have mental disabilities. Ahmad Shabery said the ministry would study the possibility of extending the use of SaveMe 999 to everyone. "I also wish to remind the people not to abuse the emergency services." |
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